Watch my new video on evaluating franchise opportunities. On several occasions while I was the CEO of HomeVestors, and on on many occasions in the last 30 years while advising people who buy franchises, someone was buying a franchise using “Daddy’s money.” Most of the time it wasn’t a good... View Article
I hear this question quite a bit: “What happened to the thing they called the UFOC, or Offering Circular? Why don’t they have that anymore?” Well, they do! UFOC is now FDD But in July 2007, the U.S. Federal Trade Commission renamed the Uniform Franchise Offering Circular (UFOC) the Franchise... View Article
Suddenly, Isabel wasn’t so ecstatic! (Don’t go any further until you read Part I of this story). And how I hate to be the bearer of bad news, especially when I’m working with someone who’s paying me money. She thought she knew she could pay herself a tidy six-figure income... View Article
Ecstatic Isabel called! It’s been about ten days since I last heard from her (see Is Franchising Indentured Servitude?) and she couldn’t have been happier! How much money? “I know how much money I’ll be able to make as a franchisee even though the franchisor didn’t tell me — well... View Article
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