Categories for Blog Articles
When Franchise Brokers Become Valued Advisors
November 2, 2013 8:46 am 10 CommentsMany people are wary about using franchise brokers for fear that the broker will talk them into buying a franchise they really don’t want. Franchise brokers are, first and foremost, sales people, and given that they don’t get paid until they make a sale, there’s good reason to be concerned... View Article
Overheard at Starbucks: Why Franchisees Fail
August 26, 2013 11:08 am Leave your thoughtsA franchise marketing guy for a major building restoration company was doing his work this morning at Starbucks, and little did I know that he’d talk about why franchisees fail. He was interviewing plumbers and asking for referrals. “The reason so many of these franchises fail is because the franchisees... View Article
“I can’t find a job” is Not a Good Reason to Buy a Franchise
April 8, 2012 1:22 am Leave your thoughtsIt’s not a good idea to buy a franchise because you can’t find a job. That’s like getting married because you don’t want to be single. These aren’t the best reasons. In either scenario things could work out for you, but they probably won’t. You should buy a franchise only... View Article
How Do You Avoid Double Talk When Talking To Existing Franchisees?
June 27, 2010 4:45 pm Leave your thoughtsOne of the most important steps in the due diligence process of buying a franchise is to interview existing franchisees. I recommend that you interview as many as possible and that you visit at least one and spend at least part of a day exploring the franchise opportunity. After working... View Article
